Approved Messaging and Banners
Ready to let your customers know you offer Latitude Interest Free as a payment solution?
As your preferred partner in shopping, we’ve come up with a set of approved messaging blocks that help drive the benefit of our payment plans and empower you with more sales opportunities.
Displaying these messaging and banners on your home & product pages helps keep us top of mind for new customers searching your website, as well as attracting existing Latitude customers.
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Approved Messaging#
Best practiceIt’s important to be clear and fair with our Interest Free messaging, so please stick to the guidelines below to avoid any misinterpretation for your customers.
We recognise you may want to tweak the language to meet your own brand requirements, so we’ve also created alternative headline options covering key product categories to show how you can promote Latitude in an attention-grabbing way.
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Preferred for Latitude Interest Free Payment Plans (AU)Buy today with more time to pay.
Pay on a plan with participating Latitude credit cards. Minimum spend applies. Monthly payments required. T&Cs, fees & charges apply. Exclusions may apply.
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Alternative for Latitude Interest Free Payment Plans (AU)Enjoy long-term Interest Free payment plans.
With participating Latitude credit cards. Minimum spend applies. Monthly payments required. T&Cs, fees & charges apply. Exclusions may apply.
Escape the everyday with more time to pay. (Travel headline)
Your dream devices with more time to pay. (Electronics headline)
Endless adventures with more time to pay. (Outdoor & Leisure headline)
Comfort you crave with more time to pay. (Furniture and bedding headline)
Quality you deserve with more time to pay. (Appliances headline)
Your happy ever after with more time to pay. (Jewellery headline)
- Subhead is always required when referring to any messaging about Latitude credit cards that include Interest Free payment plans. If using a generic banner with our Interest Free graphic device, please include ‘with participating Latitude credit cards on an Interest Free payment plan.’
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Preferred for Gem Long-Term Payment Plans (NZ)Please note we have removed all references to 'Interest Free' in our NZ banner art, as well as all approved headlines and messaging, so as not to trigger a lengthy legal disclaimer which takes up valuable real estate.
Buy today with more time to pay.
Pay on a plan with participating Gem credit cards. Minimum spend applies. Monthly payments required. T&Cs, fees & charges apply. Exclusions may apply.
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Alternatives for Gem Long-Term Payment Plans (NZ)Enjoy long-term payment plans.
With participating Gem credit cards. Minimum spend applies. Monthly payments required. T&Cs, fees & charges apply. Exclusions may apply.
Escape the everyday with more time to pay. (Travel headline)
Your dream devices with more time to pay. (Electronics headline)
Endless adventures with more time to pay. (Outdoor & Leisure headline)
Comfort you crave with more time to pay. (Furniture and bedding headline)
Quality you deserve with more time to pay. (Appliances headline)
Your happy ever after with more time to pay. (Jewellery headline)
- Subhead is always required when referring to any messaging about Gem credit cards including long-term payment plans. If you do refer to Interest Free in your advertising, copy should change to: T&Cs & fees apply incl. a $55 Gem Visa estb. fee & annual fees ($65 Gem Visa (charged $32.50 half-yearly) / $65 Gem CreditLine (charged $32.50 half-yearly)). Prevailing interest rate (currently Gem Visa 29.49% p.a. Gem CreditLine 29.95% p.a.) applies after interest free term ends. For cash advances, an interest rate of 29.95% p.a. and fees of ($2 Gem Visa/$6 Gem CreditLine) applies. Further information on rates and fees can be found at gemfinance.co.nz.’
Note: This disclaimer is related to the latest APR release as of August 2024.
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Banners#
Banners Examples AUGeneric Interest Free | Generic Interest Free With Image |
Appliances | Electronics |
Furniture | Jewellery |
Outdoor | Travel |
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Banners Examples NZGeneric Long-Term Payment Plans | Generic Long-Term Payment Plans With Image |
Appliances | Electronics |
Furniture | Jewellery |
Outdoor | Travel |